La Vacanza 2022 : Campaign Film : Versace

Barocco print bikini, towering platform pumps, pop-color mini bag, inflatable beach ball—pack your bags the Very Versace way for this year’s La Vacanza beach vacation.

“Summer vacation luxury should look beautiful and seductive, but also be expressive and fun. We have a star in Iris whose unique attitude has all of these elements and I’m really excited that she’s part of this campaign and now part of the Versace family!” – Donatella Versace

Iris Law stars in her first Versace campaign with a series of searingly bright and fiery images from photographer Camille Summers-Valli. A group beach holiday with unapologetic flair and energetic fun fully embraces the Versace vacation lifestyle, reflecting the latest vibrant summer styles.

Barocco prints spread across coordinated bikinis, silk shirts and swimming trunks, while printed silk scarves are tied around the new La Medusa wicker basket bag. Wide canvas tote bags feature the Versace logo and Medusa plaque in full tonal colorways of red, yellow and DV blue, and are truly versatile styles for the beach and beyond. The La Medusa mini bag is a pop of color in fun miniature form. Women’s and men’s sandals are equally bright and colorful. New leather options are finished with light rubber soles and the golden Medusa Biggie medallion hardware, while the innovative Medusa Dimension sliders are made from molded super-lightweight rubber with swirling Baroque flourishes.

Discover the campaign and latest vacation styles at Versace.com: e-versace.com/la_vacanza_2022

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